Artificial intelligence has become one of the most overused buzzwords in business today. The solar industry is no exception, with countless companies claiming to offer AI-driven tools. But for Areg Aghayants, founder of SolarGenix.AI, the distinction between “artificial” and “intelligent” is more than semantics.
“Lots of companies claim to have artificial intelligence softwares,” Aghayants says. “What they have is just artificial—it’s not intelligent.”
This critique isn’t just talk. In 2024, Aghayants launched SolarGenix.AI, a startup built around proprietary AI technology developed entirely in-house. The platform transforms solar sales and operations into a seamless, automated process. By moving from lead to proposal in minutes, not hours, SolarGenix addresses one of the industry’s biggest pain points: inefficiency.
The demand for such solutions is clear. “Every potential client we spoke with unanimously says the same thing,” Aghayants explains. “The industry is in need of a simple, easy-to-use system that covers all aspects of a typical solar and battery installation company.”
Beyond sales, SolarGenix has broader ambitions. Its five-year roadmap aims to create a fully operational AI backend that can integrate with any solar business, helping it scale rapidly to millions in revenue. This “plug-and-play” system will allow new and existing companies alike to accelerate growth without building complex infrastructures from scratch.
This level of intelligence requires more than automation—it requires creativity, design, and adaptability. That’s why Aghayants emphasizes the artistry behind SolarGenix. The company’s tagline, “Putting the Art in Artificial Intelligence,” reflects a philosophy that AI should enhance human capability, not just replicate manual processes.
Even the company’s name—SolarGenix, inspired by the word “genius”—signals this focus on smart, elegant solutions. For Aghayants, true AI is not about flashy claims; it’s about delivering results that solve real-world industry problems.
Backed by undisclosed private funding and valued at an estimated $10 million pre-revenue, SolarGenix.AI is carving a niche in an increasingly competitive market. Its message to the industry is clear: real AI should be powerful, intuitive, and capable of driving growth.
SolarGenix.AI is betting on possibility, intelligence, and artistry—and challenging the solar industry to raise its standards.