In the captivating tapestry of beauty and media, Lakeisha Lemons-Smith stands as a luminary, weaving a story of innovation and diversity through her roles as a Cosmetic Formulator, Radio, and TV Personality. Since founding Frost Cosmetics in 2012, Lakeisha has been at the forefront of redefining beauty standards and pushing the boundaries of creativity.
From the outset, Frost Cosmetics bore the imprint of Lakeisha’s dedication to formulating cosmetics and skincare products that celebrate diversity and embrace fashion-forward colors. Her journey took a significant leap in 2023 when she was bestowed with the prestigious title of “Top Beauty Supplier” in Chicago, Illinois, a testament to her unwavering commitment to excellence.
In 2019, Lakeisha introduced the world to the “In The Lab” service, a groundbreaking initiative situated in the vibrant heart of West Hollywood, California. This visionary project opened the doors for the public to actively participate in the creation of their own cosmetic and skincare businesses, breaking down barriers and democratizing the beauty industry. Yet, like any narrative of triumph, Lakeisha and Frost Cosmetics encountered challenges along the way. The pivotal moment came in navigating the delicate balance between establishing a public-access laboratory and ensuring success in the competitive retail sector. Lakeisha’s strategic approach involved assembling a team of proficient professionals in cosmetic science chemistry and retail brokerage, a move that not only addressed market valuation services but also propelled Frost Cosmetics into a new realm of success. Lakeisha’s story is one of resilience, innovation, and a commitment to global impact. As she envisions Frost Cosmetics reaching new heights, distributing products worldwide through various channels, her aspiration is clear – to position Frost Cosmetics as a pioneering African American cosmetics company, resonating with the success of industry giants but with a dedicated focus on meeting the needs and preferences of the black community. The story of Lakeisha Lemons-Smith and Frost Cosmetics is not just a tale of beauty; it’s a narrative of empowerment, breaking barriers, and leaving an enduring mark on the beauty landscape.
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