Milwaukee native SwagLoa is more than just a rising star in the music industry; he’s a testament to the power of authenticity and family values. Born and raised in the heart of Milwaukee, SwagLoa’s journey into music was shaped by his upbringing and the strong influences of his grandmother and musical icons like Michael Jackson.
Growing up on the north side of Milwaukee, SwagLoa found refuge in music and basketball, two passions that fueled his drive and creativity. Inspired by the likes of Lil Wayne, Durk, Chris Brown, and Dame Lillard, among others he embarked on his own musical journey, collaborating with family members and friends to bring his vision to life.
Despite facing personal challenges, including the incarceration of his brother and the passing of his grandmother, SwagLoa remains steadfast in his pursuit of success. As an independent artist, he embodies resilience and determination, refusing to let obstacles deter him from his goals.
For SwagLoa, music is more than just a career; it’s a platform to share his story and inspire others. Through his lyrics, he explores themes of love, perseverance, and the importance of staying true to oneself. And with the help of KB Barrell, he’s been able to make his breakthrough in the music industry.
SwagLoa just dropped a new single in “Drumroll” and plans to drop another single in “Down the Middle” soon. He also is prepared to release a highly anticipated album, “Now or Never” later this year that will continue to push the boundaries of his artistry. On the project, Swag will be collaborating with talented producers like El Bang LitHouse Productions. With each song, he delivers a message of hope and resilience, reminding his audience that they have the power to overcome any challenge.
With his unwavering dedication to his craft and his commitment to his family, SwagLoa is not just making music; he’s creating a legacy that will resonate for years to come.
Check out his newest song “Drumroll”:
