The ever-expanding, ever-emerging marketplace for cannabis entrepreneurs is so new and so evolving that any dry land in this sea of uncertainty is worth seeking out.
With all the moving parts that cannabis entrepreneurs must manage, leaving the creation of a website to experts—who have an insider’s knowledge of the industry and grasp its urgency—could be your best first step.
“Websites are essential to a modern business, and the cannabis industry is moving fast. Most startups can’t afford to spend six-plus months on a website build, especially if they are touching the plant and have spent a year or more trying to get a license,” said Caron Cooper of CannaSiteCo., a web design, digital marketing and business development team for cannabis startups. “DIY is one way to go, but you don’t want a website that looks like a DIY and outsourcing your website to a pro is such an easy win.”
And let’s not overlook the fact that some website platforms are not cannabis-friendly, while the climate surrounding financial transactions generated by cannabis-related enterprises is far from achieving clarity. CannaSite has got your back on all of this.
So if you’re stressing over your new cannabis company’s website, the one that hasn’t been built yet or your first attempt went up in smoke, just take a seat, inhale, exhale, repeat and read on.
The origins of CannaSiteCo. can be traced to a 2018 cannabis conference. Caron said the passion among exhibitors was palpable, but some of the vendor marketing efforts felt a little too couch-locked.
Looking to light up the industry with inspiration, Caron rang her former college classmate, Reagan Hatch, and the pair launched CannaSite, to drag the ancient traditions surrounding cannabis into the digital age.
With backgrounds in writing, web development, SEO, marketing and cannabis—professionally and recreationally—Caron and Reagan were in a strong position to take a toke on their own joint venture in the cannabis game. Now, they are working with cannabis entrepreneurs in a groundbreaking new industry, and seeking to establish enduring partnerships built on trust rather than quick hits aimed at making a quick buck. Visit CannaSite.com to learn more.
As with the camaraderie generated by sharing a joint, Caron, Reagan and CannaSite want to share in your success by building a solid “digital headquarters,” tailored specifically for the cannabis industry, that engenders trust between all.
As rewarding as that first puff of the day are the benefits that CannaSite guarantees, including:
- The creation of a website in five days.
- Training that allows clients to maintain and modify their website, and therefore save cash (and maybe buy more cannabis).
- No required monthly fees after launch.
- Prices that start at $500 for a website to more premium options with bells and whistles.
“We give you full control,” Caron said. “We teach you how to use your website so you can go forward on your own without having to spend more money on maintenance. But, if you don’t want to do it on your own, we’re here to help.”
CannaSite’s business philosophy stands out when it comes to any kind of business, never mind one in the cannabis industry. They want to keep you as a long-term customer, but they strive to accomplish that by offering solid service rather than smoke rings, and they won’t hold you or your website hostage in service to the almighty dollar.
“Our goal is to go from stranger to friend and resource that, if our client ever needs anything down the road, they’ll come back to us because they trust us,” Reagan said. “They appreciate how we work and how we treat them and how we value them as a client. That’s our goal.”
