Jim Amen, CEO and Broker of Amen Real Estate has established himself as a trailblazer in the California real estate market by leveraging his background in appraisals and his extensive experience in online lead generation. Having risen to success amidst the 2008 recession, Amen now dedicates himself to guiding new and experienced agents toward prosperity in the highly competitive industry.
Amen Entered the real estate sector through a mentor who introduced him to appraisals. After obtaining his Real Estate Broker license in 2008, Amen built a robust network of clients comprising online leads and fraternity brothers, many of whom remain loyal patrons to this day. Under his leadership, Amen Real Estate has become a top-producing brokerage in California.
Driven by his passion for housing and helping people find their dream homes, Amen founded SOAR Academy, a training and coaching company that aims to address the staggering 87% failure rate of new realtors within their first five years. Through SOAR Academy, he equips newer agents with foundational skills to obtain clients and know what they’re doing once they have a client. He recently began training emerging agents to use his 10 Tactical Pillars to go from a Top Producing Solo Agent to a Successful Team Leader.
Amen emphasizes the importance of a positive mindset, self-discipline, and continuous learning for aspiring entrepreneurs. He advises those starting their own business to join structured teams, invest in coaching and education, communicate with family members, and maintain a strict schedule.
Despite the challenges of operating a business, Amen’s resilience and innovative approach have allowed him to excel in the real estate industry. He continually strives to improve his business model by learning from successful teams across the country. In addition to leading his real estate team, Amen is currently working on completing his book, expanding his presence on social media platforms such as Instagram and Tik Tok, and launching new programs and mastermind groups through SOAR Academy
Amen’s unwavering commitment to coaching and developing talent sets him apart in the industry. By focusing on the unique needs of agents working with online leads, he has created a thriving community of successful realtors. As a result, Jim Amen continues to redefine the real estate landscape by fostering growth and success for agents and clients alike.
To learn more about Jim Amen and his work, follow his Instagram page @jimamen or visit his website jimamen.com.