A breakout new company in the health and wellness industry, xNARA, is making waves with its flagship product, Complements. With the intention of encouraging as many individuals as possible to take control of their health and embrace personalized supplements, xNARA is launching one of the largest influencer marketing campaigns in this space.
As many people are aware, a typical person’s daily food intake does not provide all the essential nutrients and minerals necessary for optimal health, often through no fault of their own, but rather a combination of lifestyle, accessibility, farming practices, soil quality, and other elements. That’s why supplements have long been touted as a recommended addition to the human diet.
Supplements have become so popular that over half of the United States population admits to taking them. According to Harvard Health Publishing, Americans were poised to spend $35.6 billion on supplements in 2022. But the truth is that most supplements just aren’t effective, despite often promising quick and powerful results.
As xNARA’s Chief R&D Officer, Dr. Rafi Ahmad, points out, “One bottle of pills will never be able to address the health needs of an entire population.” Most people are wasting their money buying these products that will have little or even a negative impact on their health.
A personalized approach to supplements
Every human is unique, so it stands to reason that different people will need different supplements. It’s important to consider each person’s lifestyle, biological makeup, diet, and specific nutrient deficiencies rather than trying to apply a one-size-fits-all solution to everyone. If an individual takes supplements without a complete understanding of these factors, it can lead to body burden or vitamin toxicity.
With Complements, xNARA has found a solution to this problem. The team at xNARA evaluates the needs of every customer through a series of tests and questionnaires, including a health assessment, DNA analysis, and gut profile microbiome test. Based on the results and a formula developed through collaboration with some of the top experts in the world, every customer is given their own individualized product and dosage to address their distinct needs and wellness goals.
This personalized supplement is then made up of some combination of xNARA’s 125 top-quality, safe ingredients, including vitamins, minerals, amino acids, probiotics, and more. “If we have 1 billion different customers, then we are producing 1 billion unique formulas,” Dr. Ahmad says.
Through Complements, xNARA supplies customers with only the nutrients and vitamins they need, meaning their supplement intake specifically targets their specific health concerns and wellness goals. Additional information is also provided to help xNARA’s customers holistically, including a health report, a list of foods to prioritize and avoid, and a personalized exercise routine.
Indeed, prioritizing health and wellness has never been as easy as it is through xNARA. The supplements are organized into two daily powder sachets that are easily dissolved into water. This allows customers to absorb all their necessary supplements at a lower cost and in convenient packaging, rather than having to purchase and keep track of numerous different pills.
Utilizing the power of social media influencers
The experts at xNARA know their product is a game-changer. Recognizing the powerful impact that influencer marketing has had in recent years in shaping consumer behavior and creating brand loyalty, the company has strategically partnered with a diverse group of influencers across numerous platforms to spread awareness of their revolutionary product. The influencers involved will be meticulously vetted to ensure that they have a genuine connection to health and wellness and align with the core values and target audience of the business.
These influencers will gain access to Complements and be able to share their personal experiences and narratives after using the program on social media, allowing consumers to hear firsthand the authentic opinions of influencers they trust and respect. Letting the product speak for itself, xNARA wants to connect with people on a human level rather than being just another health and wellness brand offering services no one knows if they can trust.
With countless rave reviews already documented, and 98% of consumers agreeing that Complements is more effective and convenient than other non-personalized supplements, xNARA is confident that this product will inspire consumers to join this new approach to dietary supplements. In fact, 88% of xNARA’s customers have already reported a marked change in at least one area of health.
The personalized supplement plans offered through xNARA and Complements are proven to be able to improve skin health, gut health, sleep quality, energy levels, and mental clarity, and can even help reduce anxiety and depression. While these supplements are not a magical fix and don’t promise to be, they stand out from their competitors by making real, tangible differences in people’s lives.
Complements is a personalized supplement program that works. Through its intensive influencer marketing campaign, xNARA plans to continue its growth and development, allowing it to stay at the forefront of the health and wellness industry with the goal of helping people everywhere live healthier, happier, and more comfortable lives.