The art world embraces gifted individuals with open arms and recognizes them without prejudice. Technically, anyone who can convey their creative thoughts or emotional experiences is considered an artist. Several rare jewels have emerged globally, disrupting not just one genre but many others simultaneously, demonstrating their quality to the world through what they can do and achieve. Perhaps you know some of our generation’s noteworthy figures who haven’t confined their creative abilities to a single medium. ANTDUAN is a rare jewel in the commercial and artistic worlds that you should be aware of.
ANTDUAN is a multi-talented artist and progressive leader making a mark in the music scene. The Israeli music producer based in Thailand is swiftly announcing his presence with unique and authentic sounds that his fans can’t get enough of. ANTDUAN has established a brand that’s known for its innovative and thrilling idea to connect melodies with original vocals in the genre of melodic techno and progressive house. A creative producer, ANTDUAN invests time and resources into working hard to create emotions that bring energy to his songs. “I like to create long, dramatic breaks and combine them with lyrics full of stories that everyone can relate to,” ANTDUAN says.
Since making his debut, ANTDUAN has gradually grown musically, getting better every day. He has also established a rich network of key stakeholders in the music scene, which has been crucial for his success. One of his career highlights includes the success of his single “Rain Drops” with Alexandra Badoi, which he dropped last year. The release exceeded his own expectations by gaining over 1.5 million streams across various platforms. This has been a significant milestone for the prolific producer, who is now eying more glory.
But ANTDUAN has also faced numerous obstacles over the years, with the biggest challenge being devoting 8 hours per day to the studio. This was quite a challenge for him, especially in the early days, as he also needed to work hard and earn money to fund his musical career. Though it was once a challenge, ANTDUAN considers it an eye-opening obstacle that made him appreciate the whole music-making business.
“To be honest, even 12 hours is not enough if you want to take your career seriously. Those 8 hours are divided between marketing work, lots of emails, maintaining my Spotify playlist, studying, experimenting with new techniques and sounds, and lastly, producing music. There is a lot of work a music producer needs to do. It’s not like everyone thinks, just having fun in the studio,” says ANTDUAN
ANTDUAN now wants others to understand that having a music career can be challenging and demands more than just talent. You need to be ready to sacrifice what you have for your dream, as that’s the only way to get to the top. His advice is also to stop listening to others and instead focus on improving your skills and talent. ANTDUAN’s focus is now on releasing more good music and being signed to Anjunadeep and Afterlife. He believes this will help him create a solid foundation to conquer the world.